Charting a path for future-proof healthcare
New Narrative was commissioned to produce a groundbreaking report for Philips that examined the potential role of technology in addressing some of the world’s biggest healthcare challenges, based on quantitative surveys and interviews with healthcare professionals and patients around the globe.
Our role included:
- Working with Philips’ research, public relations and industry partners to analyse research data, zero in on key findings and develop these into core themes and insights
- Developing a clear structure for the paper and a defined production process to ensure it could be delivered to tight deadlines while maintaining the highest standards of quality
- Drafting and refining a 12,000-word report that met Philips’ goal of serving as a call to action for policymakers and healthcare professionals at both the national and global levels
The Future Health Index has firmly established Philips as a prominent voice on future healthcare policy. It has served as the basis for an ongoing series of events and a website that has become the go-to portal globally for dialogue on the future of healthcare. In 2016 the Future Health Index won World’s Best Healthcare PR Campaign in the prestigious ICCO Global Awards.
For more information please see www.futurehealthindex.com